This book presents a number of experimental projects to gain experience in communication design as a symbolic and public practice. It proceeds from a critical position vis-à-vis the customary mediation of information. This is more necessary than ever now that design operates in the entertaining and marketing spectacle organized by the neo-liberal world order as an instrument for the colonization of human existence.
This book presents a number of experimental projects to gain experience in communication design as a symbolic and public practice. It proceeds from a critical position vis-à-vis the customary mediation of information. This is more necessary than ever now that design operates in the entertaining and marketing spectacle organized by the neo-liberal world order as an instrument for the colonization of human existence. Unlike the classic form of visual communication, the dialogic approach is a connective model of visual rhetoric with a polemic nature and polyphonic visual form. A storytelling structure that seeks to reveal the opposing elements of the message and opts for active interpretation by the spectator.